Multifamily Real Estate Investment Sales
Our Approach
The 5/15+ Process
Successfully positioning and marketing a multifamily asset requires deep understanding of the nuances of these properties, the markets where they reside, and potential investors.
Once the Boston Multifamily team has been engaged to market an asset, we begin a 5 phase, 15 step, aggressive, multiplatform, multimedia marketing campaign to a curated list of pre-qualified investors with the intention of stimulating strong interest in the property.
Following this comprehensive marketing effort, the process continues by “Calling for Offers” on a predetermined date. This creates a competitive bidding environment yielding multiple offers, allowing the seller to choose the best option relative to price and terms. Maximum exposure of the offering to a well-qualified pool of buyers ensures maximum price with limited exposure to re-trade.
- Competitive Process
- Favorable Terms
- Qualified Buyers
- Maximize Value
Phase I:
Getting Ready
- Materials Production
- Finalize Underwriting
- Create Target List
Phase II:
VIP Launch
- Contact Targeted List
- Coordinate Property Tours
- Finalize & Approve Materials
Phase III:
Wide Marketed Launch
- Contact Full Marketing List
- Execute Multimedia Marketing
- Conduct Property Tours
- Field Offers
Phase IV:
Due Diligence
- Undergo Buyer Interviews
- Select Buyer
- Begin Due Diligence Process
Phase V:
Closing
- Conduct Inspections & Due Diligence Tours
- Satisfy Escrow
- Leverage Investors & Close
Boston Multifamily Provides Professional Multi-Family Apartment Marketing and Brokering Services
We specialize in representing buyers and sellers of multi-family and mixed-use properties and buildable land throughout the Metro Boston area, providing effective strategies to maximize asset values for both private capital and institutional investors.
Boston Multifamily
Boston Multifamily is the premier platform for a wide range of resources, tools, and advisory services for multifamily and mixed-use apartment building investors, and developers of land, in the Greater Boston area of Massachusetts.