Bisnow | Apartments Are A Hot Commodity, But Rent Growth Doesn’t Show It

Oct 27, 2025

🏘️ Multifamily Market Update: A Mixed Bag for Landlords 📉📈
Here’s a quick snapshot of where things stand in the multifamily housing market:
  • Demand is strong: Over 100K units absorbed each quarter in 2025—on pace for the best year since 2000.
  • Vacancy still high: National average hovers around 9%, though some markets like the Bay Area are seeing rent growth 📊 (+7.8%).
  • Construction slowdown: New starts are down 50% from peak; deliveries dropped 27% YoY in Q3.
  • Rent trends: Asking rents rose 1.5% YoY in Q3, but effective rents dipped 0.8% in September.
  • Homebuying comeback? 🏡 Lower mortgage rates (6.19%) are luring renters into ownership, especially first-time buyers (30% of Sept. sales).
📌 Landlords are focusing on occupancy and retention over aggressive rent hikes as supply pressures ease.
💬 What trends are you seeing in your market? Let’s discuss—drop your thoughts below! 👇

Source: Apartments Are A Hot Commodity, But Rent Growth Doesn’t Show It

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